This Week In The Business_ Battlefield Market Research

QUOTE | “You could market research any product to death if you’re not careful.” – DICE GM Karl Magnus Troedsson, talking about how DICE has to filter fan feedback to help make the best game Elsewhere in the business of video games this past week … QUOTE | “We devote so much energy to the negative aspects of serving a technologically savvy audience – hacking, piracy, etc. – that it’s easy winner55 ทางเข้า สล็อต to overlook what a wonderful resource having a community that’s talented and passionate can be.” – Overwolf CEO Uri Marchand, arguing that modders are developers and should be treated that way QUOTE | “We made a difficult game, and the fact that it was free made people suspicious, and rightfully so.” – Kitfox’s Tanya X. Short, developers of Shattered Planet, winner55 ทางเข้า สล็อต talking about how free-to-play isn’t always the best option for mobile games.cnx.cmd.push(function(){cnx({"playerId":"e3616d04-4972-4839-a63a-c6975e2e9731","settings":{"advertising":{"macros":{"AD_UNIT":"/23178111854/od.kotaku.com/article","CHILD_UNIT":"article","POST_ID":"1607601557","POST_TYPE":"post","CHANNEL":"culture","SECTION":"","SUBSECTION":"","CATEGORIES":"culture","TAGS":"","NOP":"0"},"timeBeforeFirstAd":0}}}).render("cnx-player-main")}); STAT | $1.04 billion – Amount of revenue World of Warcraft made in 2013 worldwide, making it the #1 MMO; Lineage 1 was #2, TERA: Online was #3, and EA’s Star Wars: The Old Republic was #4 with $165 million in revenue QUOTE | “Developers will see mobile as a revenue stream they can only ignore at their peril.” – Olivier Voirin, VP of Sales in Europe for Mad Catz, explaining how “mobile is being taken very seriously l86.com สล็อต as a platform for core l86.com สล็อต gaming.” QUOTE | “Most of our digital revenue comes from our brick-and-mortar stores.” – GameStop president Tony Bartel, talking about how GameStop took in $724.4 million in digital revenue for 2013 STAT | 106% – pg168 ทางเข้า Amount that US retail sales of video game hardware jumped in June 2014 compared to June 2013, according to NPD; software declined 3% due to fewer new releases than last year QUOTE | “A lot of that audience felt almost insulted that a company like Harmonix would be turning to Kickstarter.” – Alex Rigopulos, chairman and CCO of pg168 ทางเข้า Harmonix, talking about how Kickstarter has become more difficult, perhaps especially for established developers STAT | $3 billion – Amount that mobile game company Machine Zone is valued at as it raises a new round of funding; the company projects $600 million in revenue this year from its hit title Game of War: Fire Age image via Shutterstock

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